How to Find Trending Sounds on Instagram Reels?

Dan Meaney

Updated July 18, 2024

find IG sound

Since the rise of TikTok, many other platforms have risen to the challenge to offer similar popular things. It’s amazing how quickly things like Instagram Reels have overtaken social media and how popular they are. Instagram Reels are certainly a powerful tool to put to use if you want to push towards monetization or simply being an influencer. Finding trending Reels songs that you can use to make your content is important. The trending audio tends to make your Instagram content stand out more, as do trending sounds and effects.
In this guide, we will dive a little deeper into trending sound ideas and walk you through how you can find trending Reels songs on Instagram to use for your content! Whether you want a groovy track, uplifting Reels, or just a catchy beat, your Instagram reel will take off much easier when you find trending audio.

If you’ve been a content creator for any length of time, you likely already spend a lot of time and effort preparing upcoming Reels to release. How many times have you browsed through the IG songs unable to decide what trending song or trending track will fit that reel the best?
There are times you probably immediately think of the perfect audio for something from your camera roll, but then there are likely other times that your Reels content just doesn’t seem to have a perfect sound and you struggle to make the connection. Yet, your Instagram account needs the secret ingredient of trends and trending Instagram songs for the audio of the videos. Using trending songs will make or break that travel content or self care reel you are preparing to post.
Simply add popular Instagram Reels songs and showcase the trending sound as well as your creative content! It’s a win-win. Using popular songs for Instagram Reels is the perfect opportunity to make your reel stand out even more on Instagram.

Alright, we’ve talked about the importance of popular Instagram songs, but what is it about these trending songs on Instagram Reels today that really enhance or showcase your reel? The idea behind taking Reels and adding song or sound typically is a method to connect with your audience in yet another way. You add audio to Instagram reels, a song, or some fun clips and sound and it makes your IG Reels relatable to many. It’s simply a form of engagement.
The idea is that the trending songs on Instagram will help you capture the attention of a wider audience through your IG Reels. Whether you share workout routines, upbeat content, beauty tutorials, or even a product highlight, your Instagram reel with a trending song could attract more attention.
A lot of sounds have their own audience of people that specifically look for songs on Instagram Reels or perhaps a sound they really love instead of original audio. When you put these sounds to use, you might take your place among trending Reels in these ways:

  • Increase engagement
  • Boost your discoverability
  • Be relevant with current trends

Trending Reels songs are familiar and desired to most users. Reels showcasing these are going to increase likes, shares, views, and more.

Find SongsSo how do you find trending sounds that fit your motivational audio or original audio and don’t take away from your video? There are a few different things you can do to find great trending sounds to use for your IG Reels. Check out our tips below

When you explore the Reels tab, you can see firsthand what upbeat track is taking the stage. You just might find some of these trending audio choices:

  • Million Dollar Baby
  • Happy Girl Era
  • Bad Bunny
  • Hello Sharks
  • Dog Days

These are just a few popular audio choices on Reels and videos. Of course, there are other trending audio choices on Instagram too. When you take time in your own life to scroll through Reels or videos on Instagram, take note of the audio the use and watch for trends or clips and songs that you hear a lot on Reels. This is a great way to figure out what’s popular on Instagram reels so you can showcase that song or audio on your own Reels.

🔘 Pay Attention to Creators and Influencers

Creators and influencers are often where the trends start. If a popular creator on Instagram uses a song or specific audio, other people tend to follow suit on their own Reels. The key is to ensure the song or audio fits the Reels that you create. For example, a song for packing orders might be a groovy tune or something upbeat.
If you’re just walking through your morning routine and adding text overlay, use trending audio that is conducive to the morning attitudes from your audience. Maybe you’re doing a makeup tutorial. What trends or songs fit that specific makeup tutorial? Chances are you can find plenty of trends on your business account to fit what your Reels content is. Make them coordinate.
Don’t poke fun at the research. Instead, check out what influencers are using in a similar industry to yours. From sharing favorite food spots to finding a song for a life skit or fun reel, you have a lot of options to choose from when it comes to audio for Reels.

🔘 Try Out the Instagram Audio Search Feature

The Instagram search feature is going to show you audio or song choices that are trending as well. You can often see the trending songs first before you even search. The search function is also set up in a way that it’s going to recommend songs that are trending or popular first. That way, your Reels will always have audio that is popular.
You have to pay attention to what is popping up on the song search. You can also adjust the search to show you trending or popular audio, then just add it to your Reels content.

🔘 Review the Instagram Explore Page

The Instagram explore page has Reels content that is catered to your typical viewing or content. It’s a great place to see trending song choices for Reels because the reel choices in your Explore page are going to be trending reels already. The things that get in the Explore page do so because they are popular and have received a lot of views and engagement. These Reels could have some song inspiration for you.
If you want to experience some personal growth in the reel explore page, you can expand the Reels that you watch as well.

Being aware of what is popular on Reels is always going to work in your favor. Whether it’s a certain song that you see on Reels or there is a hashtag that everyone is using, this is a great tool. Pay attention to the Reels that have a lot of likes, shares, and engagement. What do those Reels have that you can also incorporate?
We’re not talking about copycatting the Reels. However, you can listen to the music, check out hashtags, and take part in popular challenges when they fit your content.

🔘 Engage with the Instagram Community

This one should be easy. Engagement is a huge part of your success on Instagram anyway. You want to engage with people and you want them to engage with you. The more you engage with others, the more you can learn about trends and popular concepts. Engage in these ways:

  • Like
  • Comment
  • View
  • Share

The more you engage, the more you might discover. And when you engage, the algorithm notices and will then show you trending songs or audio that fit.

sound ideasNow, all of these tips are important, but you should know that it can be challenging to find the best trends to use. The problem is that trends are constantly changing. Instagram is always evolving and just as quickly as something becomes popular, it tends to phase out. That means you have to always be looking for new ideas and concepts and pay attention to these trends and changes. That is a challenge and it can be quite time-consuming.
The thing is, you need to act quickly every time. Don’t create a reel today using a popular sound and then wait two weeks to post that content. By the time you post it, the sound will likely no longer be popular and it won’t help you. You can, of course, still create content ahead of time, but wait to add the music until you’re ready to post so that you can use sound that is trending at the time!
Another challenge is that Instagram shows you things based on your activity. So the things you see from the algorithm are based on your own actions. If your actions don’t align with the trends, you might be missing out on seeing what truly is a trend at the time. When you explore, make sure you explore with a broad concept so that you are more likely to capture the trends and keep a broad spectrum open for you.
To review, these are some of the challenges of finding trending songs on Instagram Reels today:

  • Trends are always changing
  • Your algorithm may limit you
  • The evolving platform adjust things regularly
  • Time consuming
  • Popularity changes regularly

Be aware and quick and you can stay on top of it!

✅ Conclusion

Using trending songs on Instagram Reels today is great for enhancing the appeal of your content and drawing people in to notice what you have to offer. Learn to engage and follow those who are always on top as they can help you be more aware of the trends. They often are the ones that establish the trends. When you are engaged and interactive, it is much easier to know the trends and understand the changes as well. Always make sure you use sounds and audio that really fit the content you create.

Dan Meaney

Written By: Dan Meaney

Marketing Manager

Dan Meaney stands as a testament to what dedication in the marketing realm can achieve. With a solid background in innovative strategies and a keen understanding of the global market landscape, Dan's expertise truly shines in the realm of social media marketing (SMM). Having garnered invaluable experience at a prominent SMM company, he has honed his skills in connecting brands with their target audiences in the most authentic ways possible. Currently, Dan is channeling his passion and expertise at socialsgrow.com, where he is not only contributing to its growth but also redefining the standards of effective online engagement. His unique perspective, paired with his extensive experience, brings a refreshing and impactful approach to the digital marketing space.

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